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Boutique Social Media Studio  |  Los Angeles, CA

Every question answered

Everything you need to know before we work together. Still have questions? Book a free call.

Getting Started

How does onboarding work?
We start with a free 30-minute discovery call to talk through your business, goals, and what's not working. If we're a good fit, you'll receive a proposal and service agreement through HoneyBook. Once that's signed and your retainer is paid, we move into strategy, I build your content pillars, messaging angles, audience breakdown, and content calendar before we ever film anything. Onboarding typically takes 1-2 weeks before your first content goes live.
How do I know which service is right for me?
If you want a strategy and plan you can execute yourself, the Blueprint is your starting point. If you want to test the full experience, strategy, filming, and content, without a monthly commitment, the Strategy + Launch is the move. If you're ready to hand it off completely and want consistent done-for-you content every month, that's Signature or Premium. Book a free discovery call and we will figure it out together.
Who actually does the work?
I do. Rich Social Studio is boutique on purpose, so the strategist who builds your plan is the same person who films your content, writes your captions, and answers your emails. Nothing gets passed to a junior account manager, because there isn't one. That is also why the roster is capped, and why it sometimes closes.
Do you require contracts?
Yes. All clients sign a service agreement through HoneyBook before any work begins. Monthly management packages have a 4-month minimum, this is intentional. Social media is a long game and real results take consistent, strategic effort over time. One-time packages are project-based with a clear scope and timeline.

Content & Process

Do I need to provide my own photos and videos?
No, that's the point. For monthly management clients, I come to your location for a content day each month. I bring a shot list, scripts, and everything needed to film. You show up, I direct, and I leave with everything we need for the next 30 days of content. You don't need to figure out what to film, how to film it, or what to say. That's my job.
What happens on a content day?
Before we film anything, I've already built your strategy, content calendar, and scripts. On content day, I arrive at your location with a full shot list. I direct everything, what to say, how to stand, what to show, how to move. Signature includes a 2-hour session, Premium includes 4 hours. After the shoot, I take the raw footage and handle all editing, captioning, and scheduling.
Who writes the video scripts?
I do. Every script is written based on your brand voice, your audience's pain points, and the specific content goal for that post. You'll review them before we film so you can make sure they sound like you. Most clients find that after the first month, very little gets changed because I've locked in your voice.
Do you work with healthcare, dental, and aesthetic practices?
Yes, and they are my primary focus. Practices carry considerations most businesses don't: patient privacy, what can and cannot be shown on camera, and claims that have to stay compliant. Content is planned around those limits from the start rather than fixed afterwards. Anything involving a patient requires signed consent before it is filmed or posted, and I will not run before-and-after content or outcome claims that your profession's advertising rules don't allow. If your practice has its own marketing or compliance review, I build that into the approval workflow.
How do revisions work?
Signature includes two rounds of revisions per content batch; Premium includes four. I send everything for approval within a week of your shoot. Seven business days on Signature, five on Premium. You mark up what you want changed, and I turn it around. That rhythm exists so content actually goes out on time. If a piece keeps needing more rounds than that, it usually means we need to adjust the strategy rather than the edit, and we'll talk about it.
What platforms do you manage?
Instagram, Facebook, TikTok, YouTube Shorts, and Pinterest. Monthly management packages cover all five. We'll discuss during onboarding which platforms make the most sense for your business and audience, not every business needs to be everywhere.

Results & Timeline

How soon will I see results?
Social media is a long game. Most clients start seeing measurable growth in engagement and reach within 60-90 days of consistent, strategy-driven posting. Bookings and direct client inquiries from social typically follow at the 90-120 day mark. This is why monthly management requires a 4-month minimum, it takes time to build momentum, and we want to give your strategy time to actually work before evaluating performance.
What happens if it is not working?
That is what the monthly analytics reporting is for. At month two we review what is getting attention, what is building trust, and what is prompting the next step. We look at which topics, formats, and messages are working, then adjust the content strategy and calendar based on what we learn. I do not guarantee a set number of bookings. I commit to reviewing performance honestly and making informed changes.
How do you measure success?
Every month you receive a performance report that covers reach, engagement rate, follower growth, and conversion metrics (link clicks, profile visits, calls, DMs). We measure against your specific business goals, not vanity metrics. If something isn't working, we adjust the strategy. You always know what's happening and why.
Can I upgrade or change my package?
Yes. You can upgrade at any time. Downgrades or changes take effect at the start of the next billing cycle. Most clients who start with a Blueprint or Strategy + Launch end up converting to monthly management once they see how the process works, and that transition is smooth because all the strategy is already built.

Logistics

Do you work outside of Los Angeles?
For strategy, management, and one-time packages that don't involve filming, yes, I work with clients across the country. For packages that include in-person content days (Strategy + Launch, Signature, Premium), I'm based in Los Angeles and primarily serve the LA area. If you're outside LA, we can discuss options.
How do payments work?
All invoicing and payments are handled through HoneyBook. Monthly retainers are billed on the same date each month. One-time packages are invoiced upfront before work begins. Payment is due before any content is delivered or strategy work starts.
What if it isn't working?
You'll know before you have to ask. Every month you get a report tied to reach, profile actions, and inquiries rather than likes, and if something is underperforming I bring you the change I want to make and why. Organic social compounds, so the honest answer is that months one and two look slower than months three and four. That is exactly why the minimum exists, and I would rather tell you that up front than oversell you a fast result.
What do I own if we stop working together?
All finished content is uploaded to Dropbox for you to access and download, during the engagement and after it. The posts stay on your accounts, which are yours throughout. Raw unedited footage stays with me unless we agree otherwise in your proposal.
Do you do paid ads, and what do you not do?
No package includes paid ads. Everything I do is organic: strategy, filming, editing, captions, scheduling, and engagement. I also do not build websites, run email marketing, or manage your Google Business Profile. If paid is what you need, I would rather point you elsewhere than take it on badly.
How do you handle patient consent and approvals?
Your provider reviews and approves all content before it publishes, including before-and-after photos, testimonials, and treatment-related messaging. The practice obtains patient permission before I arrive, so nobody is surprised by filming. Written testimonials can be sourced from your own Google or Yelp reviews with permission to reuse them, and for video the doctor or front desk asks the patient first. To be clear, this is my production process and not compliance advice. I am not a compliance consultant.
How do I get started?
Book a free 30-minute discovery call through HoneyBook. No prep needed, just show up and we'll talk through your business, your goals, and what's not working. I'll let you know what I recommend and we go from there. No pressure, no pitch.

Still have questions?

Book a free 30-minute call. It's the fastest way to get answers and figure out if we're a fit.

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