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Boutique Social Media Studio  |  Los Angeles, CA

Your content should work as hard as you do

Done-for-you social media strategy, content creation, and management for established healthcare, wellness, beauty, and service businesses in Los Angeles. Strategic content that showcases your expertise and gives potential clients a clear next step.

Brands I've worked with

Atrium Training Facility Club EMF Straighten Up Homes Wes & Wren Mobile Bar Co.

Social media that helps potential clients discover your business

01

Social Media Strategy

A custom content plan built around your audience, your goals, and the buyer journey. No guessing, no generic calendars. Just strategy that makes sense for your business.

Instagram • TikTok • Facebook

02

Content Creation & Management

Scroll-stopping Reels, carousels, and static posts, planned, captioned, and scheduled for you. Conversion-focused copy and SEO-optimized captions included.

Reels • Carousels • Captions

03

Analytics & Monthly Reporting

Know exactly what's working. Monthly performance reports track your growth, refine your strategy, and keep your content moving toward real results.

Data • Insights • Refinement

The Buyer-First Content Method

I build your content around how your audience makes buying decisions, not around a posting schedule. Five steps, run in this order, every month.

01

Map buyer types

I identify who is actually buying, and what each of them cares about: their motivations, their questions, their concerns, and how close they are to booking.

02

Give each post a job

Every piece is built to do one thing. Attract, educate, address an objection, build trust, or encourage action. This is the step most accounts skip, and it is why content gets views without getting bookings.

03

Set content pillars

A fixed set of themes that connect your expertise and your priority services with what your audience actually needs to understand. It is what keeps the account from running the same three posts on rotation.

04

Build the calendar backwards

I start with your business priorities and the actions you want people to take, then plan the content and the filming needed to support them. Not the other way around.

05

Review and refine

Monthly analytics decide what we repeat, improve, or change. The plan is not fixed in month one and then left alone.

Not just another social media manager

01

Community over vanity

I don't chase followers. I build communities that convert. Every strategy is designed around your buyer journey, not your follower count.

02

Full transparency

You'll always know what's happening. Transparent monthly reports, clear communication, no ghosting. You're never in the dark on your own growth.

03

Platform-native content

Not the same post copy-pasted everywhere. Each platform gets content built for how its audience actually consumes and acts on content.

You don't need to try harder.
You need a proper system.

01

Book a Free Call

We talk about your business, your goals, and what's not working right now. Just an honest conversation.

02

Get a Custom Strategy

I build a content plan designed around your audience and the results you actually want: bookings, inquiries, and new clients.

03

We Handle Everything

Content goes live. Your feed stays consistent. You stay focused on running your business.

04

Review and Improve Every Month

We review performance together, refine the strategy, and adjust the calendar based on what the numbers are telling us.

Built for businesses people have to trust first

My primary focus is healthcare, wellness, and beauty. These are practices where someone researches you for weeks before they ever book. I also work with established service businesses whose growth depends on the same thing: looking as credible online as you are in person.

Dental & Medical Aesthetics & Med Spa Health & Wellness Fitness & Training Home Services Events & Hospitality
How this works for practices
Sound familiar?Reminders · This is you right now
  • You're posting consistently but not seeing conversions
  • You have no clear strategy behind your content
  • You're spending hours creating content that isn't working
  • You want to grow your audience without sacrificing your time
  • You're ready for content that sells while you focus on your clients
Do Not DisturbWe're not a fit if you...
  • Want to micromanage every post

    If every caption needs three rounds of approvals and a committee, this will frustrate us both. You review, I refine, we move.

  • Just want to go viral

    One lucky viral moment doesn't book clients. A system does. I build the system.

  • Want results right there and now

    No honest strategist can promise overnight results. Real momentum takes 60 to 90 days of consistent, strategic posting.

This is not for everyone

I keep my client roster small on purpose, and that only works when we're aligned on how this goes. If you want a partner who builds a real system, executes it consistently, and shows you the numbers every month, we'll get along great.

Numbers that speak for themselves

65K

Monthly Instagram views for a West Hollywood dental practice in July 2026, up from 5,377 in June. Ninety percent of those July views came from non-followers.

Dental Practice · Instagram

Texts from happy clients

This is how clients describe working together. Real strategy, real communication, real results.

Today 9:41 AM

"Working with her has truly been a blessing. Not only does she understand her craft, but she also has a strong understanding of the creative industry as a whole."Lauren Naomi, Founder
This could be your business next. Book a free call and let's talk.

The things everyone asks first

Do I need to provide my own photos and videos?
No. For monthly management clients I come to your location for a content day each month with a shot list and scripts already written. You show up, I direct, and I leave with everything we need for the next 30 days.
Who actually does the work?
I do. Rich Social Studio is boutique on purpose, so the strategist who builds your plan is the same person who films your content, writes your captions, and answers your emails. That is also why the roster is capped.
Do you work with healthcare, dental, or aesthetic practices?
Yes, and they are my primary focus. Practices have specific considerations, including patient privacy, what can and cannot be shown, and claims that have to stay compliant. Content is planned around them from the start, and anything involving a patient requires signed consent before it is filmed or posted.
What happens if it is not working?
That is what the monthly analytics reporting is for. At month two we review what is getting attention, what is building trust, and what is prompting the next step. We look at which topics, formats, and messages are working, then adjust the content strategy and calendar based on what we learn. I do not guarantee a set number of bookings. I commit to reviewing performance honestly and making informed changes.
How soon will I see results?
Most clients see measurable growth in engagement and reach within 60 to 90 days of consistent, strategy-driven posting. Bookings and direct inquiries from social typically follow at the 90 to 120 day mark. That is exactly why monthly management has a 4-month minimum.
JR
Rich Social Studiowould like to talk about your content...

Ready for social media that helps clients find you?

Book a free call and let's figure out what your business actually needs.

Apply for Monthly Management